Ideal Customer for Spiders from Mars Collection




Name: Charlotte Brown 

Gender: Female

Age: 27 Years old 

Generation: Z

born in a Era that have decent technology, so that she always receive information on the news in the Internet rather in the television programme.

Single

Personality: like to try new things and a risk taker also like to unique 

Background: Come from middle class background

Live: City Paris

Education: undergraduate

Salary: £35,000 per annum

Job: Entrepreneur, artist/designer 

Personal goal: expand and grow a business to the globe

Job purpose: attending different events and parties to social with wide range of  entrepreneur from different industry that can help her to grow and expand her business

Hobby: travelling around the world, diving, drama

Like to share and post her weekly life in social media such as Instagram and Twitter

Shopping hobbies : purchasing in physical shop or protect 


Ways to promote my collection to my target market

Advertising my collection in social media and YouTube, because generation millennials and Z is more explored in the Internet.







 

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